"Why is it that the only advertising campaigns that work seem to sell all the bad things people actually desire? Isn't that a weird coincidence?"
- Chuck Klosterman, "McDiculous," Chuck Klosterman IV, p.66
A Weblog by One Humble Bookman on Topics of Interest to Discerning Readers, Including (Though Not Limited To) Science Fiction, Books, Random Thoughts, Fanciful Family Anecdotes, Publishing, Science Fiction, The Mating Habits of Extinct Waterfowl, The Secret Arts of Marketing, Other Books, Various Attempts at Humor, The Wonders of New Jersey, the Tedious Minutiae of a Boring Life, Science Fiction, No Accounting (For Taste), And Other Weighty Matters.
Networks and Contacts
Who Is This Hornswoggler?
- Andrew Wheeler
- Andrew Wheeler was Senior Editor of the Science Fiction Book Club and then moved into marketing. He currently works for Thomson Reuters as Manager, Content Marketing, focused on SaaS products to legal professionals. He was a judge for the 2005 World Fantasy Awards and the 2008 Eisner Awards. He also reviewed a book a day multiple times. He lives with The Wife and two mostly tame children (Thing One, born 1998; and Thing Two, born 2000) in suburban New Jersey. He has been known to drive a minivan, and nearly all of his writings are best read in a tone of bemused sarcasm. Antick Musings’s manifesto is here. All opinions expressed here are entirely those of Andrew Wheeler, and no one else. There are many Andrew Wheelers in the world; this may not be the one you expect.
The Latest Editorial Explanations
Previously on Antick Musings...
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2007
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November
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My Life As a Twit
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