The fruit of a lot of my work for the past four months -- along with vastly more work by many other marketers, editors, book designers, copywriters, and plenty of others -- is now available in handy web-enabled form, as the
Wiley Spring 2010 trade catalog.
My books are not limited to the "Accounting" section, but they will generally be the ones a general, non-specialist audience would find the very most boring and dry in the entire catalog. (We all have weird things to be proud of; this is mine.)
I don't expect anyone reading this will have a burning desire to catch up on
Applying IFRS for SMEs
or
Designing Successful Target-Date Strategies for Defined Contribution Plans
or even
One Strategy
, but it's my blog, and so I get to toot my own horn, even when that horn puts entire cities to sleep.
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